Project Black Mask

Project Black Mask is a wonderful lesson in internet marketing.

No, you don't need to go buy the ebook (although there's a page where you can it at $10 off the list price). The true marketing lesson lies, however, in the salesletter.

When you visit the homepage of ProjectBlackMask, carefully read its salesletter and keep in mind that a lot of people gladly whipped out their credit cards from their wallets, and purchased the $77 ebook.

Isn't that amazing? People are willing to pay that much for a 97-page electronic book.

That's the power of internet marketing. You can take an infoproduct and sell it at such a high margin. There are no papers to print, no ink to dry, no physical books to deliver. Everything happens online. Yet people are willing to pay five times the amount of a typical hardbound book.

A lot of Filipino bloggers would like to know how to make money online. While problogging does sound exciting, learning a thing or two about internet marketing can contribute towards the goal of gaining multiple streams of passive income.

[ First posted on 06/20/2007 by Manuel Viloria ]